This is the second post in our new series on Sprockets, telling more about the departments at Technekes.

Your phone rings, showing a number you don’t recognize. What’s the first thing you think?

We know.  We’ve all heard from those “robotic” callers. Disinterested callers.  Improperly and incompletely trained callers.

That’s exactly why Technekes has its own Marketing Interaction Center — the MIC.

Yes, the MIC is a structured call center, but it’s also a place where innovation thrives.  (It is located, after all, in Research Triangle Park — the leading research and biotech center in the US.)  We hire top level talent — folks with degrees and specific job experience in the industry.  We’ve got ag folks with their own farms.  Financial services folks working on MBAs.  And healthcare folks with years of pharma experience.

Our 13,000 square foot facility is unlike any marketing interaction center you’ve ever seen.  Our associates go through extensive and ongoing training to ensure we can engage in dynamic conversations with clients and prospects.  A customer never feels that he or she is talking to someone who doesn’t know or doesn’t care.  In fact, your customer knows it’s you, as soon as the phone rings, because your caller ID — not ours — is programmed in.

We care.  We listen.  We engage.  We learn.  And we share what we learn with our clients.

Among our services:

•  Branded calling on a client’s behalf

•  800 inbound/outbound

•  Click to chat

•  Appointment setting

•  Multi-lingual support

We’d welcome the chance to tell you more and let you know how the MIC might fit into your marketing program.   Just let us know you’re interested by commenting on this post or calling the MIC directly at 919.747.8031.